Magnolia Thunderpussy Rebranding
​​​​​​​(Brand Identity and Web Design)
The project: The overall objective was to increase business for a chosen company. The project included the research of a client’s existing messaging and a strategy to communicate with their audiences (current and future). We also researched the client’s competition as well as studying other similar businesses for inspiration.

The “ask”: Develop a creative and strategic promotional campaign, to promote a small business. This campaign was required to have at least 4 components.
The Old Brand
New Branding
New Bags
New Tote Program
On the totes initial purchase the customer receives 10% off all items inside. On all future purchases made with this tote, the customer receives 5% off all items inside.
New Website
Prototype
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